Strategy

Attract Customers to Your Website

A website without traffic is useless. Chances are, you had high hopes for your website of being your 24/7 sales force. Just because you have a full-featured electronic sales portal, customers aren’t necessarily beating a path to your e-door. And if they do find you, are they finding what THEY need, or what YOU want to tell them? Those two things are not necessarily the same. Tell Everyone! If your website is the best kept secret around, there is a good chance that your customers will find your competitor instead.  If you’ve launched a website, put that address on...

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Pantone’s Fashion Color Report for Spring

Are you planning ahead to spring for an ad campaign? If you are looking to be on trend, take note of Pantone’s colors for spring!

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Leprechaun Limbo!

WinSome has teamed up with Simplified Celebrations to bring a Mother Son Night Out to the Tri-Cities! Our first event is the Leprechaun Limbo which will be held March 2 at the M Hotel in Richland from 6:30-10pm. So much more than dance, we’ll have music, magic, ventriloquism, video game competitions, games and more! Papa John’s is donating pizza, Castle Event Catering is donating cupcakes, and Swire 7up & Dr. Pepper is bringing the drinks. If your business targets young families, this event would be a perfect sponsorship opportunity. For more information,...

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Professional Logo Design

A logo is the cornerstone of a company’s brand. It stands for who they are. Logo elements can include both text and graphic elements, color, and a value statement. A company logo used in advertising and marketing helps potential customers find you and helps existing customers return to you. Logos identify your company as a business—a professional organization. Most people have visual memories. We find ourselves looking for a company’s sign—we know what colors it is, and what shape it is—even if we can’t actually remember the name of the business we are...

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